The Texas Cultural Trust promotes the importance of arts in educating Texas children and sustaining the vibrant Texas economy through awareness, outreach, economic research, and the development of art and digital literacy curriculum for public school students. ECPR worked with the Trust on the inaugural Texas Medal of Arts Awards in 2001. The program is now a highly prestigious biennial event. ECPR also worked with the Texas Cultural Trust during the 2013 legislative session on communications projects related to funding for the Texas Commission on the Arts and other initiatives. In addition to a months-long comprehensive statewide media relations campaign, ECPR provided support for a highly successful Day at the Capitol for arts advocates from across Texas.

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