Kristin
Marcum has more than a decade of experience in media relations, public affairs, crisis communications and special event management. Marcum services a variety of high-profile clients including St. David’s HealthCare—involving 24 sites across Central Texas—Texas Mutual Insurance—the state’s leading provider of workers’ compensation insurance—and the Lakeway Municipal Utility District.
In addition to managing ongoing partnerships with numerous clients, Marcum has overseen successful media campaigns for a number of short-term projects and announcements, including the Austin launch of 21c Museum Hotel. Marcum also managed publicity for Cirque du Soleil’s 2005 Austin presentation of VAREKAI and H-E-B’s 2004, 2005 and 2006 Excellence in Education Awards.
Marcum has orchestrated a number of special events for the firm including the VIP opening of the St. David’s Women’s Center of Texas in 2009; the launch of Time Warner Cable’s 24-hour news station, News 8 Austin; the VIP and media nights for Barnum’s Kaleidoscape and others. She coordinated the major social events, guest and youth activities, volunteer effort and transportation on behalf of the Lieutenant Governor and Speaker of the House of Texas for the 2001 National Conference of State Legislatures, attended by more than 7,000 people from across the United States.
Marcum joined Elizabeth Christian & Associates in January, 1999, worked for the firm for three years, and rejoined Elizabeth Christian & Associates in 2003. In the interval between her stints with the firm, Marcum worked in public relations for two of the firm’s clients-KLRU-TV, Public Television for Central Texas, and ACS Inc., a Dallas-based Fortune 500 company. Marcum is currently a shareholder of Elizabeth Christian & Associates.
A graduate of Texas State University, Marcum earned a Bachelor of Arts degree in Mass Communication with a public relations major and political science minor. In 2008, Marcum completed specialized communications training related to defamation and other crisis communication situations in a Harvard Law School course entitled “Dealing with an Angry Public."
Kristin
Marcum has more than a decade of experience in media relations, public affairs, crisis communications and special event management. Marcum services a variety of high-profile clients including St. David’s HealthCare—involving 24 sites across Central Texas—Texas Mutual Insurance—the state’s leading provider of workers’ compensation insurance—and the Lakeway Municipal Utility District. 
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